Estimates from Market Researcher Strategy Analytics and ComScore indicate that Apple Inc. is the number one smartphone manufacturer and vendor in the United States. According to the ComScore results, Apple holds 36.3% of the market share while Market Researcher Strategy Analytics estimated a 34% market share for the company.
While the estimates for Apple were close, the estimates for Samsung were widely different. ComScore estimated that Samsung holds the second position and 21 percent of the market share, while MRSA placed Samsung as a close second with 32 percent market share.
Google’s Android Platform was the number one platform and held a 53.4 percent market share in the fourth quarter. Apple’s iPhone 5 and Samsung’s Galaxy SIII were best sellers in Q4; as LG, HTC, RIM, and Microsoft struggled to increase their market share.
Whether Samsung holds 32 percent of the market share is still to be verified as more results come in. However, with new and innovative designs, Samsung’s growth rate is slightly more than Apple, and it is predicted that Samsung will end the first quarter of 2013 on a high note.
Apple may have a few products in the pipeline, but recently the company has been battling lawsuits, a lack of new products, criticism from investors, and an unstable share value in the stock market. Some key personnel have also left the company, and that too does not bode well for the multibillion dollar juggernaut.
With Samsung growing its market share significantly, Apple would have to pull a rabbit out of its hat if the company is to maintain its position at the top. Meanwhile, it seems as if there are only two major players in the smartphone industry, as none of the other companies even hold a market share in double figures.
It is also important to realize that the smartphone industry may very well be in direct competition with the Tablet industry for some segments of the market.
Samsung has already announced Galaxy 4 and it can be expected they will improve their market share in the first two quarters of 2013. Apple currently has a stock value around 460 dollars, and it seems as if they need a new project to boost sales activity and stock prices.
Whether Samsung is a close second or still has some ground to cover, it can be predicted they will secure the top position in the US smartphone industry soon. Given that the current trends persist. We will keep you updated with the latest news in this regard.
[Image via nbcnews]