People in South Africa will soon be able to get more than just a refreshing bottle of Coke at the Coke machine. Coca-Cola has announced that they will be offering free Wi-Fi at some of their vending machines around South Africa. As of right now, their plan is to offer this free service in two South African towns, Qunu, Umtata, and Bushbuckridge, Mpumalanga. They’re even making the deal sweeter thanks to the fact that you won’t even have to buy a Coke to get on the internet. So why are they doing this?
Evidently, Coca-Cola believes that offering the internet free of charge in that part of the world will have a positive effect on the area, especially in regards to education. If this experiment proves to be successful, there are future plans to offer this service in other parts of the world, but for right now, they are focusing predominately on underdeveloped areas, which makes complete sense.
Do you think this experiment will prove to be a success? Do you think it’s a good idea? Where else do you think they should try this?
Let us know your thoughts in the comments section below!
[Image via 486Made]
SOURCE: Digital Trends