A couple of years back, in 2012 Tim Cook apologized for Apple Maps, he promised to do everything possible in order to make the app better. The fiasco was a huge blinder for the firm, but things have been looking up for a while now, with new improvements and this latest effort is going to make a lot of people happy.
The company’s latest manoeuvre to improve their navigation app involves putting all of the small businesses that they can find on Apple Maps. When I say ‘they’ I mean with the help of the business owners themselves and a new portal called Maps Connect.
The service gives small business owners the ability add or edit their premises’ location and affords them the opportunity to embellish their profile with their company’s website, Facebook/Twitter pages and Yelp. As a business owner you can even sign up for iBeacon installation on the page, although currently, Apple is giving priority to businesses with more than a million visitors annually and if they offer WiFi throughout their premises.
If this initial crowdsourcing attempt makes Apple Maps a lot better, then it would not be surprising if Apple launches other, similar projects. After all Google thinks Crowdsourcing is a firm idea to improve their own app, that’s why they acquired Waze, right?
Maps Connect is only currently open to business owners in the United States, but the Cupertino company promises to expand and enlist more countries in the future. (According to SearchEngineLand)
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[Image via searchengineland]