Ride sharing company Uber is no stranger to controversy. From lawsuits dating back to 2014, the company has been routinely accused of violating its customers’ privacy by tracking their locations and accessing the ride logs for their trips. This practice has extended to everyone from celebrities and reporters to business people and presumably the typical public rider. But the latest update to Uber’s app has left more than a few people scratching their heads, wondering what’s so important about their locations.
Uber also recently stated that it will only access its users’ locations for five minutes after they are dropped off at their locations, but has only said that this ongoing tracking is designed to offer better service and increased driver performance. Presumably, they’re implying that they will direct more drivers to be available in areas where known Uber customers happen to be located; perhaps having extra vehicles in the vicinity so they’re ready at the touch of an app to pick up customers. It’s a logical business-minded reason, albeit still somewhat creepy.