Google Possibly Interested In Acquiring Softcard

Google rumours are rife. It seems as though everyone has something to say about the tech giant. Well, if the latest rumours from Silicon Valley have any credibility, then Google is seriously thinking about making another acquisition. This time its in the form of a mobile payments service called Softcard.

The purchase would not a be a whole new ball game that they are getting into, as Google already has its own similar services in the form of GoogleWallet. If Google were to add the NFC payment provider Softcard to its library of acquisitions, then it could have big implications for the mobile payments further on down the line. If the deal goes ahead, then it could help Google to pair up with wireless carriers, thereby giving Google an advantage of rival Apple with their ApplePay system

For those of you who have not heard about the Softcard payments service, it could be because the company has changed it’s name. It was previously called Isis. The change was made when the whole Middle East business called for such a name change. The team behind it decided it was probably a smart move to rename their payments service to Softcard. This was done in order not to cause any confusion with another organisation of the same name that has other agendas, which are not involved the field of mobile payments.

According to sources over at TechCrunch the price of the deal could well be below the $100 million mark. When you think about it, that is not that much for a service, which was started on investments worth hundreds of millions of dollars by communications giants Verizon, AT&T and T-Mobile. Apparently, there have been numerous reports  that have detailed some difficulties that Softcard has faced and this may be a reason why the firm isn’t expected to bring a higher price.

[Image via androidheadlines]

SOURCE: http://www.ubergizmo.com/2015/01/google-reportedly-considering-softcard-acquisition/?utm_source=mobilerepublic