The Worst Corporate Twitter Fails

Twitter is arguably one of the most powerful tools for companies to interact with customers and fans, however at the same time it can also be one of the most dangerous, with humorous hashtags often backfiring. In worst case scenarios some tweets have majorly offended, insulted or just downright annoyed Twitter users. Because of Twitter’s viral nature, it doesn’t take long for tweet fails to circle the globe, giving everyone the opportunity to voice their opinions and leaving big brands with nowhere to hide. Here’s a collection of some of the biggest corporate Twitter fails, that big company’s wish we could just forget.

Tesco

Image 2 of 9

Tesco already had a major marketing headache on its hands, following news that its burgers contained horsemeat. However things took a turn for the worse after this unintentional and rather unfortunate tweet was released.