Top 5 Email Marketing Apps

Create successful campaigns. Attract, convert and retain loyal customers.

Turn customers into loyal fans and brand ambassadors with personalised email campaigns and automated customer journeys. Email is perfect for keeping your brand top-of-mind and staying connected with those who make a purchase, read your blog or meet you in person. With these Top 5 Email Marketing Apps, you can create engaging campaigns that create real ROI for your business. Use an app we’ve not covered? We’d love to know. Just leave a comment below.
Apps featured are: AWeber; Campaign Monitor; Campayn; Mailify; SendinBlue.

AWeber

AWeber is a great solution that gives you the flexibility to manage contacts and customize your own email templates, without the need to rely upon third-party integrations. It’s got great automation and auto-responder tools, a large choice of integrations, and useful analytics and reporting functions. AWeber also allows you to upload spreadsheets (.XLS, .XLSX), text file (.CSV, .TSV, and .TXT). It’s worth noting that it doesn’t have Gmail or third-party integrations for pulling contacts, but the good news is you can export the Gmail contacts to a .CSV file and use the import tool. AWeber uses a subscription pricing model with prices starting from $19/month for 500 subscribers. There’s also a free trial available.

Campaign Monitor

Campaign Monitor is a great email marketing suite that offers advanced features, such as auto-responder messages and user segmentation. It has a straightforward dashboard, comprehensive user-management tools, and the option to have multiple administrators. These features, coupled with drag and drop tools that simplify the email creation process, and the ability to promote your business via social networking platforms like Facebook and Twitter, make Campaign Monitor a high-quality tool that ticks all the boxes. Prices start from $9/month, rising to unlimited plans that start from $29/month. You also have the option of paying per campaign: this costs $5 per campaign, plus 1 cent per recipient. Campaign Monitor plans come with 24/7 support as part of the package.

Campayn

Campayn is a well-designed solution that lets you import lists from any source by uploading CSV spreadsheets; copying your contact list; or connecting Campayn with Gmail, Yahoo, or other email services. Campayn is simple and easy-to-use, with an array of templates to choose from, plus solid reporting and analytics features. So, no matter what market you operate in, Campayn has something to offer. It uses a freemium, subscription pricing model and offers a free trial. Plans start with a free Basic plan, which is free for sending up to 20,000 emails to 2,000 contacts. All plans include list segmentation, contact level reporting and ROI tracking. All your emails are highly responsive and look good on mobile devices.

Mailify

Mailify is a user-friendly, full-service email marketing solution, designed to send out newsletters, mass mailings or email marketing campaigns. With almost 900 fully responsive and professionally designed newsletter templates, you’re bound to find something that’s perfect for your brand. Other great Mailify features include a drag and drop form builder, allowing you to easily create opt-in forms; A/B split testing; automatic list-cleansing, with auto correct tools to manage your contact lists and use filters to create segments. You can preview newsletters before sending as Mailify lets you see how your template will be displayed in the various inboxes of your recipients. Need stats? Connect Mailify to your Google Analytics account, or make use of its real-time reporting.

SendinBlue Email

SendinBlue boasts some pretty impressive user stats: 30,000,000 emails sent every day and 50,000 users in 140 countries. It also allows for SMS marketing campaigns and as a service sends 5,000,000 messages a month. It’s a solid web-based platform that allows businesses to craft tailored marketing campaigns, manage contact lists, and send emails to the subscribers on customized contact lists. It features drag and drop template creation, contacts segmentation, and campaign reports can be broken down into the number of views, unique views, clicks, unique clicks, unsubscribe requests, and bounces. SendinBlue uses a freemium, one-time license, subscription-based pricing model. There’s also a free trial and a free plan available.